![]() ![]() "Now that Mark has been waxed that changes everything," says investor Kevin O'Leary. I just waxed his arm and it is very neat."Other investors became interested. To really get down to business, Frankel tried out the product on Cuban's arm."I just waxed Mark's arm, which I never thought I'd say in this lifetime," says Frankel, while holding up a strip covered in hair.Her response to the product was positive: "All the competitors that I have used in the past, they are very sticky, they get gooey. "You would have a Chia Pet on your lip by a week from Tuesday."O'Leary TweetBut after hearing the business's sales - $400,000 in two years - the mood in the tank began to change. I don't get it." She also cited competition from brands like Sally Hansen and the fact that the wax strips themselves aren't proprietary.The men on the show had some more basic questions about the product."I need to ask a very, very important question: You get that extra hair, why don't you just shave like the rest of us?" inquires investor Mark Cuban."It would grow in," Frankel explains. "I really do think this is a gimmick," Frankel says on "Shark Tank." "It is what you buy on the way out of like the lingerie store. When Jennifer Paschall and Gita Vasseghi pitched their idea for a product called No Mo-Stache, on-the-go wax strips for women sold in a portable tin, Frankel wasn't convinced the product was special. But Sunday night, as a guest investor on ABC's " Shark Tank ," she experienced a new kind of reality TV moment: Shark fights. As a star of Bravo's "The Real Housewives of New York City," Bethenny Frankel has had plenty experience with cat fights.
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